Labo Ethnik 2014

Labo Ethnik 2014

”Labo Ethnik Fashion and Lifestyle Show”, which is now heading into its 8th year, is one of the biggest international trade shows with over 100 fashion designers and lifestyle artists participating from around the globe.

Yvette Tai-Coquillay, Vincent McDoom, Inna Modja and Heather Jones
Yvette Tai-Coquillay, Vincent McDoom, Inna Modja and Heather Jones

This year, Labo Ethnik was held at Cite de la Mode in Paris, France, and took place from May 22 to the 26th. Many of this year’s designers and artists hail from countries such as: St. Lucia (Lyn Bristol), St Vincent (Shernicia Mayers), Trinidad (Heather Jones), the French speaking Caribbean, Vietnam, Europe, Africa and China.
The purpose of Labo Ethnik Fashion and Lifestyle Show is to gather creative designers from around the world and give them an opportunity to showcase their work and to offer them a professional platform to network with fashion buyers and the fashion press, e.g. Elle, Vogue, Harper’s Bazaar, television journalists and fashion bloggers.

St Lucian and Parisian fashion celebrity, Vincent McDoom, who was recently appointed casting and creative director (with a 5-year contract), handpicked thirty (30) multicultural female models and fourteen (14) male models to participate in this event.

Among this list were 3 models from St. Lucia: Brittany Noon, Tangie Butcher and Tania Biscarlet and one male model from The Bahamas, Ajayi Ballentine Clarke.

Brittany Noon - Collection Frank Sorbier
Brittany Noon – Collection Frank Sorbier
Ajayi Ballantine Clarke- Collection Didier Drogba & Co
Ajayi Ballantine Clarke- Collection Didier Drogba & Co
Tangie Marla Butcher- Collection Frank Sorbier
Tangie Marla Butcher- Collection Frank Sorbier

Both Brittany Noon, who was recently discovered by Vincent and who has recently signed with the third largest modeling agency in the world “Metropolitan Models Management”, and Ayayi Ballentine Clarke, were selected as this year’s signature faces by casting and creative director, Vincent McDoom.

Find Labo Ethnik on Facebook – https://www.facebook.com/labo.ethnik

Watch a video of the show on YouTube- https://www.youtube.com/watch?v=p31hrq0Lwxo

This article was featured in Nu Woman’s summer 2014 issue.

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