
New contextual categories powered by program-level Gracenote metadata available for Q4 campaigns with Cineverse, DIRECTV Advertising, Philo, Tastemade and Xumo to help buyers target key audiences at scale NEW YORK, July 25, 2024 /PRNewswire/ — Gracenote, the content data business unit of Nielsen, is powering new contextual categories to give advertisers greater visibility into the content […]
The post Gracenote teams with major connected TV (CTV) players to optimize contextual ad targeting first appeared on THE TREND MAG.
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